When I discovered M/M Paris.
As a sort of exercise this picture above "S", was my first draft of an Alphabet out of fashion pictures inspired by M/M Paris.
M/M minds me that graphic design not only has guide lines and grids; everything start from a drawing, a picture, a mark. When we put together Art, Photography, Illustration, Set Design, Graphic Design; how do we define it? I love being an art director, it gives me the possibility to understand all those forms of expressions and to find a way to unify them.
Below: a picture by M/M Paris from The Alphabet - 2001. Series of 27 1-colour silkscreen posters. Originally produced in the context of V magazine in collaboration with Inez von Lamsweerde & Vinoodh Matadin. The Alphabet uses photographs of 26 models as the basis for a complete set of letters. Each woman´s image is reworked into the initial of her own name. This is the first in an ongoing series of such alphabets