SET DESIGN & PHOTOGRAPHY / by Giulia Munari

COLD OUTSIDE & HOT INSIDE: sculptures made of frozen fabrics and summer tones for COLLECT Showroom at Premium - Berlin FW SS 2014. 

Since 2010 Collect Showroom is a Berlin based collective with an exclusive selection of new and well-established German fashion designers created by Arne Eberle, founder and director of Arne Eberle Press+Sales and editor-in-chief of ΠMagazine.

In May 2013 I met Arne for the first time in his showroom/office. It was easy to pick up on his talent, taste, and limitless energy that he has. His desire to push german talents makes him the perfect Client to work for. He always gave me the freedom to express myself through his showroom. I really respect him.

The Concept: Spring- Summer collections are always exhibited during winter time. I wanted to represent this sort of paradox, the sensation of cold outside but hot inside.

Technique: frozen water and different material such as cotton, wool, velvet and plastic.

 


Pictures of the Stone-Ice sculptures: